Direct Mail! Direct mail is an avenue of advertising that is very popular amongst many companies these days. When creating a direct mail piece and for that matter most any new advertising item we try to look at design as, problem solving and analysis. We utilize the creativity we posses to solve our client's communication problem. We use information gathering, which dictates direction. There are also practical considerations, such as format and budget. From here we develop parameters and questions. Basically, the process is information gathering, synthesis, analysis and solution, we gather information from our client and from the industry; What are the standards? What are other similar companies doing? What is being done in the field establishes the playing field. After working closely with the client, we can create a piece that is not only memorable for both parties, more importantly, one that makes an impact. Direct mail may range from such forms as a small postcard to an entire promotional package that incorporates many items made to spark an interest for the recipient. We have included a few samples of our direct mail pieces, browse... become intrigued... and then give us a call and a chance to beef up your next direct mail campaign!